Dawniel Winningham: Helping Women Build 7-Figure Online Businesses


My first brand color was pink because I knew it spoke to what women like but

also, it was a message that women could be themselves and still get paid.

What most women fail to realize is that the same common sense rationale that

we use to run a household and keep the peace in the community, while still

building a business or working a job is the same rationale that will lead us to

millions of dollars.

If I were to put a meter on the backs of most women and force them to charge for

their own time and energy most would be millionaires within a few years.

But the fact that women often tie things like their history, the past, and their

emotions to how much their time is worth is why they miss the opportunity to get

paid what they are truly worth and base their worth instead on emotions.

Not only that, but most women are also so busy rescuing everyone else that they don’t

realize that it won’t be long before they are the ones who will need rescuing.

Another thing that we have wrong is that we have to work so hard in order to

make the same as everyone else. While it may seem like that on the outside when

you look a little closer You will see that hard work ethic has nothing to do with

gender and more so how are you a raised.

Because our family didn’t have the knowledge to teach us that manual labor and

working for others will never make you rich, we were only taught to work hard,

and so that’s what we do.


Here are 5 things every woman needs to know to go from being pink to being paid



Understand that your future you need your gifts, talents, and

focus. Please understand that the things you do for everyone else now will

seldom be returned to you in the future. So, if you don’t put yourself first you’re

going to end up wishing that you had the things back that you have given to other

people along the way. For example, the time you spent, the money you loaned,

and the energy you expended. Those things will be gone and your time will be

too. Put yourself first and trust and believe the other people will figure out a way

when you’re no longer available.



Most women have been taught that having money

is embarrassing or a bad thing. Having money is not a bad thing. Having money is

financial security, having money means less worry, and having money simply

means that you are turning your passion and what you like to do into a profit.

Money is not bad, people are. Bad people do bad things with money. But good

people do good things with money, like retire their parents and send their kids to

college; both of which I was blessed to do.



People are going to talk about you whether you have money or you don’t. So why not have 

The money to go along with the fact that they’re going to talk about you anyway. At

least if you have the money you can care for your kids, you don’t have to work as

hard, and you could live a lifestyle that you have earned as opposed to having to

struggle to make ends meet. Let people talk. Let their feelings get hurt. If you’re

not out here trying to hurt people then you can’t worry about people‘s feelings

getting hurt because you CHOSE to be successful. If they were busy building their

own revenue they wouldn’t have the time or energy to worry about what you’re

doing to build your revenue. So let them worry. You shouldn’t.



Stop allowing your worth to be determined by a job.

Stop allowing your worth to be determined by your past. Your worth is just an

exchange of what you’re able to do versus what people are willing to pay you for.

Money is just energy and anytime you do something for someone they should be

willing to pay you for that energy. That energy has nothing to do with your past,

your present, or your future; if people want your products or your services they

should pay you.



I don’t mean shoes and clothes and hair and jewelry; I mean real investments like businesses, education, retirement accounts, and things that are going to serve them not only now but later as well. We are so worried about losing something that we lose everything but not risking something. I’m not saying run out and spend all your money on things that don’t

make sense. I’m saying we need to learn to weigh the risk versus reward as a

relates to things like investing in our businesses, investment accounts, and real

estate investment. Women are so far behind the curve on money and it’s

primarily because we don’t invest the money we need to have a return. We all

know that it takes money to make money.

In closing, I actually feel women need to learn things like start-up capital so that

they can stop trying to build businesses and invest out of their bill money and

instead build businesses and invest using other people’s money. It’s time for

women to get our credit right, to get our money right, and to live the life that our

creator wanted for us. Because we’re not sexy when we’re struggling!

Get more information on startup capital, building your first 7 figures and more at



Join over 150k Women already following Dawniel

Featured on the cover of April 2020











Dawniel Winningham Was also the keynote speaker at our EMpower Players Telesummit

Please check out her powerful talk at the EMpower Players Virtual Summit


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